Fairfield University taps Electronic Dance Music artists for Fall Concert
After building hype for the Fall 2012 concert through vague tweets and teaser videos, the Fairfield University Student Association (FUSA) finally announced earlier today on YouTube the performers who will grace the Alumni Hall stage.
Headlining the concert is Diplo, a seasoned artist behind many popular songs that have rippled through the British and American music scenes for about a decade. He has collaborated with Shakira, Robyn, Kid Cudi, Bruno Mars and Snoop Dogg, while still serving a cutting-edge flavor with modern Brazilian dance music development under his belt.
Krewella will be opening for Diplo. The three-member “dubstep-infused electronic music group” surfaced in 2007 and is best known for its song “Killin’ It.”
Both artists will perform at the Electric Zoo, a popular annual Electro-Music festival that takes place on Labor Day Weekend on Randall’s Island, N.Y.
The digital marketing looks to be successful as the Fairfield student government strives to recover from last year’s disappointing concert turnout. Approximately 400 tickets were sold, but the actual number of attendees was significantly lower.
Reactions to today’s announcement have been largely positive.
“I think last year’s poor concert really gave FUSA a wake-up call . . . Bringing EDM (Electric Dance Music) to Alumni Hall is a good choice,” said Christopher Del Vecchio ’14.
On the FUSA’s Facebook page, the news had been shared 18 times and has received 17 “likes.” FUSA retweeted a response from a follower who said: “[FUSA] is about to put on the best concert at Fairfield since I walked on campus 2 years ago!”
Still, as always, criticism lurks. A YouTuber user wrote a scathing comment for FUSA’s video: “A DJ?!?! . . . It’s like it gets worse and worse each year. I could go to Stamford on a weekend and waste my money. $95 of my tuition money is being allocated to FUSA, and honestly if this is the crap that [they're] going to bring us for our concert then I would like to get my money back.”
FUSA must also battle obscurity this year with the name Diplo being less popular than the notable artists he has worked with. The same goes for Krewella.
Junior Andrew Kringas believes unfamiliarity is not a factor in this case. “Diplo is a solid pick, though probably not a lot of people know about his newer [work] that he dropped this summer.”
In response to complaints about high ticket prices for last year’s concert, FUSA made a promise to try and lower the prices for this year. This year’s student ticket price of $30 is a legitimization of FUSA’s talk last year of finding ways to lower ticket prices.
Furthering FUSA’s obstacles in this concert’s success is its proximity to the consistently popular President’s Ball. It is uncertain whether the close dates of the University’s two biggest events will spoil ticket sales.
Doors to the FUSA Concert will open at 7:00 p.m. on Saturday, Sept. 21. FUSA will continue to release more information later this week.